I Love Movies

Video Content

 
ILM_header_Reba2.jpg
 
 

ROLE: Designer
Art direction, logo design, video style frames,
and illustration

CLIENT: Fandango

In 2015, Fandango launched the “I Love Movies” campaign, signifying it was more than just a movie ticketing app. We interviewed celebrities ranging from fashion designers to Olympic athletes about the impact of their favorite movies on their daily lives. I created the branding for the original series and accompanying marketing materials.

 
 

Logo and Identity

Moodboard

Screen+Shot+2019-01-29+at+10.39.54+PM.jpg
 

Sketches

ILM_logos_sketches.jpg
 

Logo concepts

ILM_logo-concepts.jpg
 

Final Logo

ILM_logo_final.jpg
 
 
 
ILM_YT_mock_desktop.png

The pilot episode with Dwight Howard garnered almost 1.5 million views and 1400 engagements.

 
ILM_gradient.png
 

Original Series

video branding

ILM_thumbs-2.jpg
 

Partnerships

 

Teaser trailer